House of Chikankari gained significant recognition after securing a deal on Shark Tank India. The website should leverage this fame to build credibility, attract new customers, and expand its reach.
House of Chikankari is deeply rooted in the rich heritage of Indian craftsmanship, particularly the art of Chikankari. The website needs to effectively communicate this authenticity, ensuring that visitors understand and appreciate the cultural significance and the handcrafted nature of the products.
Highlight the Shark Tank India experience prominently on the homepage and in the "About Us" section. Include video clips, images, and quotes from the show, particularly the offers received from the sharks and the final deal with Aman Gupta and Peyush Bansal. Create a press and media section where all coverage related to the Shark Tank appearance is compiled, showcasing the brand’s growing reputation. Featuring high-quality images of artisans at work, the intricate details of Chikankari embroidery, and the process behind each piece.
